This powerful information helps to drive future marketing efforts and measure effectiveness of campaigns.
[tt_section_title title_color_option=”theme-color” title=”Social Media Marketing + Monitoring” css=”.vc_custom_1474483110410{margin-bottom: 80px !important;}”]From conceptualization to execution our social media strategy is developed to drive results and integrate seamlessly with any above-the-line or below-the-line marketing activities. We monitor your social media presence, mediate any feedback or queries, create engaging content calendars optimized for social media and disseminate that content across the various social media platforms that make sense for your brand.
Our social media strategy is aimed at growing your social media following and creating engaging content that will entice persons to interact with your brand. We also provide monthly reports that highlight meaningful analytics and insights such as campaign performance and quantitative data against measurable KPIs.[/tt_section_title]
[tt_icon_blocks grid_column=”6″ border_style=”block-style-border” block_hover_style=”hover-theme-color”][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-smartphone97″ title=”Answering all feedback on social media platforms” css=”.vc_custom_1474487846584{padding-bottom: 24px !important;}”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-light92″ title=”Monitoring and maintenance of social media platforms”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” custom_link=”yes” flat_icon=”flaticon-cart” title=”Content calendar creation + dissemination ” link=”url:%23||”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-paint104″ title=”Live event coverage”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-linegraphic1″ title=”Monthly reporting”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-newspapers2″ title=”Ad placement, monitoring + analysis”][/tt_icon_block][/tt_icon_blocks]
[tt_section_title title_color_option=”theme-color” title=”Content is King” css=”.vc_custom_1474487973529{margin-bottom: 80px !important;}”]Content Creation. We are excellent storytellers and thrive when we have the creative freedom to build out-of-the-box brand stories for our clients. Our ultimate goal is to conceptualize and execute the most engaging content for brands that drives engagement and awareness. Our creative concepts are born out of extensive research and insight on human behaviour and what drives people to talk and act.
When brainstorming and conceptualizing our mantra is: Would I share that? Does that interest me? Our content creation team will work towards creating relevant and topical content—video or graphical—that will drive engagement and interaction with the brand. [/tt_section_title]
[tt_section_title title_color_option=”theme-color” title=”Distribution is Queen” css=”.vc_custom_1474488013264{margin-bottom: 80px !important;}”]Content Distribution. Online Advertising is a crucial part of your overall social media strategy. It has become a necessary evil if you want your content to be seen by your target audience. We are experts in designing and placing online ads that drive traffic to your social media platforms or website and ensure that your content gets maximum exposure to a wider audience.
Online ads are a flexible approach to marketing online and also give you the ability to target by specific demographics, set your own budget and measure the results and performance of campaigns. We provide a full analysis on campaign performance in our monthly social media reports[/tt_section_title]
[tt_section_title title_color_option=”theme-color” title=”Social Media Reporting + Analytics” css=”.vc_custom_1474488298916{margin-bottom: 80px !important;}”]At the end of each month we provide our clients with detailed social media reports that highlight meaningful analytics and insights such as:[/tt_section_title]
[tt_icon_blocks grid_column=”6″ border_style=”block-style-border” block_hover_style=”hover-theme-color”][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-smartphone97″ title=”Quantitative growth across the various platforms” css=”.vc_custom_1474488310650{padding-bottom: 24px !important;}”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-light92″ title=”Engagement level: RTs, Comments, Likes, Shares, Reactions”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” custom_link=”yes” flat_icon=”flaticon-cart” title=”Qualitative feedback from fans/followers” link=”url:%23||”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-paint104″ title=”Campaign performance”][/tt_icon_block][tt_icon_block show_icon=”yes” icon_type=”flat-icon” icon_position=”icon-position-left” flat_icon=”flaticon-linegraphic1″ title=”Ad performance”][/tt_icon_block][/tt_icon_blocks]
[tt_section_title title_color_option=”theme-color” title=”Monitoring + Crisis Management” css=”.vc_custom_1474488601757{margin-bottom: 80px !important;}”]Our client’s social media presence is monitored closely throughout each day to mediate all customer comments and interactions with the brand. The extremely public nature of social media can make one negative customer experience into a devastating social media crisis.
Standard Protocol – All public issues will be:
Standard Protocol – All public issues will be:
Publicly responded to.
Brought to a private discourse for further communication.
We create a list of FAQs (such as opening hours and job availability) that we can disseminate readily. If it is a specific issue that requires a detailed response, we will pass it along to relevant point persons within the company for a response.[/tt_section_title]
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